Is Your Business Card Working?

Recently I have noticed people handing out business cards that do them no favours.

Some of the major sins are:-

1. Impersonal email addresses

Addresses like info@, admin@ and sales@ are far too impersonal. People do business with people so use your name.

2. Email addresses at the ISP address

A personalized domain name costs less than 5 cents a day so start looking like a serious business.

3. Name almost impossible to find

Your name is the most important item on the card so have it large, bold and in the centre.

4. Name so small it is hard to read

Same as item 5 – don’t hide your name with 6 point type in pale grey or silver. Use a bold colour that stands out.

5. No name at all

Believe it or not I have been given cards recently with no persons’ name so I have no idea who gave it to me, or who to contact. Your name is a must!

So remember that your business card is an introduction of you first and your business second.

If you want more go to my website and down load the e-book on business cards.

The Referral Master®

Watch the DVD!