How do you follow up?

We all know that networking is a great way to grow our business!

• Going to a regular networking group,
• Making new connections,
• Looking to see who may be a potential source of business

So what do you do after the networking event? How do you follow up on the people from whom you have collected cards?

One of the things I have become aware of is that many people simply don’t follow up. And many of those who do follow up do so in a haphazard way. And if that is you what was the point of going to the event in the first place?

Here is an outline of an effective follow up plan!

1. Start by only making 4-6 connections each time. But make them effective ones where you spend more than 30 seconds getting to know the person.
2. Within 24 hours make contact. By email, phone, letter or card. I send a card (and you are welcome to try this service).
3. Follow up step 2 with a further follow up. I make a phone call where I seek an appointment.
4. Have a purpose when you meet. Mine is usually to see how I can help them and I offer something tangible to them (like a free e-book, access to my mentoring service, a CD).
5. Have a final goal in mind. Mine is to recruit them as a referral source for me by showing them what I offer.

So how do you follow up?

The Referral Master®