Are you really creative?

A recent newsletter caused me to ponder how open many small to medium business people are to change to be creative.

The newsletter quoted the example of a menswear store in New York who adapted the US car campaign of “cash for clunkers” by saying that anyone who bought in their old suit would get $100 off any new suit AND the old suit would be donated to charity.

So my question this week is what are you doing to stand out from the crowd of competitors?

How creative are you at marketing your product or service so that you are seen to be different?

Here are some tips that may be useful:-

1. Read what businesses are doing in industries that are different to yours and see where you might adapt and use in your industry.
2. Ask your network for creative ideas on marketing your business – they will see things you don’t.
3. Have an open mind as to what might work even when your initial reaction is to reject an idea.

As for me I am offering a $50 Gift Account on Send Out Cards for everyone who phones and asks about the 1 condition of that offer – 0420 319 035.

….. The Referral Master®